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The Impact of Consumer-Directed Healthcare on Organizational Strategy course
Order code: 2051

Government policy, the economy, and drug costs are just a few of the factors fueling the movement toward consumer-directed healthcare. Learn how to respond to increasing consumer demands.

You will learn:

  • Which consumer-directed products are entering the market
  • Strategies your organization can use to respond to emerging consumer-directed products
  • Tips for negotiating contracts with insurers, including advice on contract terms

Corresponding book: Consumer-Directed Healthcare and Its Implications for Providers by Robert S. Bonney, J.D., FACHE. Order number: 2044


Prices: Affiliates-$325 per course; nonaffiliates-$405 per course. The corresponding book is 20% off when purchased with a course. Postage and handling fee will be added.

About the author: Robert S. Bonney, J.D., FACHE, is currently senior vice president for business development at Saint Luke’s Health System in Kansas City, Missouri. He has more than 27 years of healthcare experience, including serving as the executive director of a 170,000-member managed care company.




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